Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will ...
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
Paramount, one of the largest TV networks in the U.S., announced on Monday a multi-year measurement agreement with Nielsen, ...
Paramount and Nielsen ended a four-month standoff Monday with a renewed contract that will allow the media giant access to audience ratings including viewership information from cable, broadcast and ...
Paramount and Nielsen have renewed their measurement partnership after a four-month standoff, effective immediately, the ...
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
The partnership covers measurement across all Paramount platforms, including national and local broadcast, cable networks, ...
News in brief: Outbrain Completes Teads Acquisition; UK Betting Companies Under Security for Ad Targeting; Nielsen and ...
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...