Top-shelf finishes in a shad profile make this one hard for bass and other game fish to pass up. This tried-and-true performer still owns the lipless market without a painful pinch at the cash ...

Crankbaits are some of the most popular bass lures of all time for one simple reason: They catch fish. Typically consisting of a hard body paired with a couple of treble hooks, these lures can be used ...

Lipless crankbaits are simple lures that can be fished effectively by anglers of all skill levels. Beginners can cast one out and reel it back and expect to see results, while more advanced anglers ...