The best thing about Burberry colognes is that they’re known crowd-pleasers. No matter which you choose, you’re bound to rake ...
A woman on TikTok tried to return a swimsuit from Burberry, only to say she was “financially profiled.” Brittany Bowen ...
They need to stop thinking that dressing flashy equates to having money,” posted a user on the video-sharing website TikTok, ...
Brand ambassadors Chen Kun, Tang Wei, Wu Lei and Zhang Jingyi came out in full force, sporting key items from the Burberry ...
The iconic brand’s festive film features British stars offering gifting ideas galore – all under the creative vision of ...
Target is being sued by Burberry over its use of a check pattern in some products. Copycat designs are a common problem in the clothing industry.
Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. Burberry's reputation soared 53 spots to 37th on RepTrak's ...
Burberry, the British clothing brand best known for its trench coats, tried to go too high-price and high-fashion. Its stock has cratered as a result.
This article about Burberry's elevation strategy is part of our Vogue Business Membership package. To enjoy unlimited access to Member-only reporting and insights, our NFT Tracker, Beauty Trend ...
Matteo Calonaci succeeds Supply Chain and Industrial Officer Klaus Bierbrauer, who will remain with the company during a ...
Executive Summary: In 2009, British luxury brand Burberry, like its competitors, was still unsure of how to build a valuable presence in social media. This case study looks at how it eventually ...