Children Playing with LEGO Blocks

Lego just unveiled its first-ever 'Smart Brick'

Lego unveils tech-filled Smart Bricks - to play experts' unease

Lego has unveiled Smart Bricks - tech-filled versions of its small building blocks - which it says will bring sets to life with sound, light and reaction to movement.

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Lego unveils new SMART Brick at CES 2026. Here's where to purchase.

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Lego blocks to get a digital leg-up: Sets to have 'smart bricks' with inbuilt chip

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Lego’s ‘smart brick’ is a stupid idea

Lego was already the perfect antidote to our dopamine-addled culture.

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Lego launches Smart Brick and high tech Star Wars toys at CES

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Lego reveals NEW type of brick we’ve never seen before & promises they’ll ‘bring your creations to life’

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LEGO's new smart brick unlocks future of play for children at CES 2026. Here's what to know

“What makes it special is its size, sensing and smarts packed in; they collaborate with each other on the platform. Kids can reuse that smartrbink in hundreds of ways. It’s limitless imagination in ph...

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I tried Lego’s new Smart Brick Star Wars sets, and they’ve impressed a lifelong fan

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Lego launches ‘biggest innovation in decades’ with new bricks

10hon MSN

Iconic children's toy brand goes high-tech to bring creations 'to life' without screens

LEGO introduces revolutionary screen-free SMART Play technology at CES 2026, bringing interactive sounds and lights to physical builds.

Lego’s new ‘digital bricks’ could limit children’s imaginations, experts fear

Lego has unveiled new digital “smart bricks” that light up, emit sounds and respond to movement in its “most revolutionary innovation” in nearly 50 years.

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LEGO takes play to a whole new level with groundbreaking innovation

The LEGO Group has introduced LEGO SMART Play, a revolutionary platform that brings LEGO creations to life with responsive bricks, minifigures and tags, all without screens.

New Atlas

Lego's next-gen bricks make your creations interactive

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's new Smart Play system that features electronics-packed bricks and minifigures for more

Yahoo

Lego to sell braille bricks to help blind, low-vision children learn to read

At first, Olivia struggled with braille. Then the 7-year-old, who is blind, played with Legos with braille on them and her interest soared. “Before then, she found it hard to get started with the symbols but now she’s improving all the time,” mom ...