In 2019, Coke opted to resuscitate one of its most controversial marketing decisions, the ill-fated 1985 launch of New Coke.
British hit songwriters Roger Cook and Roger Greenaway, who had also written the Hollies‘ 1972 hit “Long Cool Woman (In A Black Dress),” and songs for Engelbert Humperdinck, Deep Purple, Cilla Black, ...
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