Coca-Cola has a long history of partnering with record labels in order to provide free music promotions and giveaways to fans, but the soft drink company is taking it to the next level with the ...

The Coca-Cola Company is partnering with Universal Music Group (UMG) to launch real thing records. (rtr), a new record label dedicated to uplifting burgeoning artistry from around the world, and ...

There's no denying that Coca-Cola is an iconic brand, with the soda company standing at the forefront of pop culture for decades. With that said, it hasn't necessarily been in the good graces of the ...