NEW YORK, July 25, 2024 /PRNewswire/ -- L'Oréal Paris, the trailblazer in permanent hair color innovation, today proudly announces the exclusive launch of its award-winning new hair color device, ...

At CES, L’Oréal is showing off its first hair color device that can be used at home. The handheld Colorsonic can mix and apply product evenly, according to the company. If it works as promised, ...

If you’ve ever attempted to color your hair using a home kit, you get why salons charge an arm and a leg for good color. In an attempt to take the mess out of the process and make the results a little ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. L'Oréal's Colorsonic, left, and its components at right, ...

With quizzes, live video consultations, application tutorials and packaging tailored to the individual customer, Color&Co is taking personalization to a new level. Parent company L'Oréal has ...

NEW YORK, NY--(Marketwired - Jun 10, 2014) - Pioneering beauty products manufacturer L'Oréal Paris has applied image recognition technology to dynamically target product ads based on the hair color ...

The beauty dealscape is heating up, with the world's biggest beauty company getting in on the action again. L'Oréal has signed an agreement to acquire Color Wow, the hair care brand started 12 years ...