The psychology of color—and its power of persuasion—are critical aspects in marketing, where competition is steep and both consumer attention and product cycles are short. New research on color theory ...

A massive part of interior design is understanding and showcasing the intricate and delicate nuances of color in a space. While artists and designers usually study color theory at length to become ...

An appealing photo of a pizza or other menu item can help a restaurant increase sales – especially if the right filter is used, a new study suggests. Photos high in color saturation make food look ...