When looking for recommendations on what to buy, popular social media influencers and celebrities are always around to peddle the hottest item of the moment. But some may reconsider their spending ...
Be honest: how often does your social media scrolling lead to shopping? And how many of those things that TikTok made you buy did you actually need? Enter de-influencing, the latest TikTok trend ...
The internet is a bit like physics: for every trend, there’s an opposing backlash. Influencers, for example, are increasingly balanced out by a de-influencing trend. What is de-influencing? It’s not ...
In the early days of the pandemic, Diana Wiebe spent a lot of time scrolling through Instagram and TikTok — and she started to notice something. "I got influenced mostly by skin care stuff," she ...
Even for kids born in the 21st century, who are the very definition of "digital natives," knowing what it takes to be a social media star is not something that comes easily. That was not the case for ...
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