In what some in the advertising industry are saying is an unusual bit of redemption in the unforgiving world of advertising, the Kmart division of Sears Holdings Corp. awarded its advertising business ...

The Irvine office of advertising agency Draftfcb has added another key hire for its creative team, which has been reworked over the past month. Michael Bryce joined the office as executive creative ...

Patrick J. Moorhead, one of the most vocal proponents of smart mobile marketing, this week begins work as the new mobile chief for Draftfcb, an ad agency with clients such as Kraft Foods, Boeing, ...

The Irvine office of advertising agency Draftfcb will add Eric Springer as executive vice president and chief creative officer, effective Jan. 2. Springer is a 20-year industry veteran and most ...

DraftFCB has set new management and restructured account services following the June merger of Draft and ad agency Foote, Cone & Belding. The combined agency adds three layers of management: operating ...

Draftfcb Healthcare also helped launch Centocor’s Stelara, a psoriasis drug, in late 2009. In terms of account wins, Bill Young, EVP, chief administrative officer, said new wins in oncology and ...

Madison Avenue is known for its creative prowess and ability to whip up powerful, actionable ideas from little nuggets of data or insights. (Hence all time favorites like Apple’s “1984″ Macintosh ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. (Crain's) — Three top executives at DraftFCB -- North ...

DraftFCB Worldwide has acquired London ad agency, Inferno, in a bid to boost its presence in the U.K. market. The new agency will be called Inferno DraftFCB, and will be led by Frazer Gibney, founding ...

You don't need to be an ad business insider to understand why consumer-product maker S.C. Johnson has threatened to yank its entire global business from ad agency DraftFCB. It's not about the quality ...

From math teacher at the US Military Academy in West Point more than 20 years ago to his new role as Chief Strategics Analytics Officer of agency DraftFCB, Ken Beatty has sampled a unique set of ...

(Crain's) — DraftFCB's two top executives were scheduled to fly in Wednesday for post-mortem meetings with Chicago office President Michael Fassnacht and other senior managers here, according to two ...