Here's why I think Steal a Brainrot defined the year 2025 and proved why it is a masterclass in CCU and player engagement.

Roblox’s Steal a Brainrot, based on “Italian Brainrot” memes, has become a breakout hit—the Roblox/Fortnite game recently hit almost 24 million players in a single day. Roblox is the gaming hub of ...

Right now, the number one game on Roblox is called Steal a Brainrot. It’s exactly what it sounds like. The entire premise of the game is to rob the other players. Despite that being the point of the ...

“Brainrot” is a term for the mental decline that can come from overconsumption of low quality or unchallenging online content. Learn more about the causes of brainrot and the steps you can take to ...