Google's Danny Sullivan says that all their ranking systems, including AI search, reward content that is written for humans.

Google Discover is less aligned to Google Search ranking, Andy Almeida from the Google Trust and Safety team, said yesterday ...

Google has updated its search ranking algorithm to "more strongly affect the sites that host explicit videos but don't allow Googlebot to fetch those video files" which may lead to a "significant drop ...

There are multiple reasons why a site can drop in rankings due to a core algorithm update. The reasons may reflect specific ...

Over the weekend I reported that the Google Search ranking volatility tools finally began to calm. But the truth is, I have seen a big spike in chatter around Google ranking changes over the weekend ...

For years, Search Engine Optimization (SEO) was straightforward: invest in keyword research, build links, focus on content optimization, and eventually rise through the search engine rankings. But the ...

As SEOs, we often come across the weirdest things ranking in the SERPs: Why is Reddit ranking for a purely commercial keyword that usually returns ecommerce URLs? Why is The Verge ranking high with a ...

Google’s almighty search algorithm is one of our generation’s most heavily guarded secrets. Like the recipe for Coke before it, it’s been instrumental to the company’s ongoing success, even in the ...