Gamers are used to hitting restart when they’re stuck. Jeep players don’t restart, they regroup,” Publicis Middle East's Tuki ...

Off-roaders have convoys. Gamers have squads. Together with Publicis Middle East, Jeep just merged those two worlds with ...

Usually, when a car gets stuck in a game, it's game over. But Jeep doesn't believe in game overs. Jeep believes in breakthroughs. For two weeks, 13 of Saudi Arabia's biggest streamers, including ...

Jeep Middle East and Publicis ME launch “Rescue Squad,” a live gaming activation in Saudi that sends a digital Jeep convoy to ...