Lego’s New ‘Star Wars’ Smart Brick Sets Look Like a Big Risk

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

Lego’s Smart Brick Gives the Iconic Analog Toy a New Digital Brain

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...
Observer

LEGO’s ‘Smart Brick’ Gives Its Plastic Bricks the Power to See, Hear and Feel

Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.
CNET

Lego Smart Bricks Light Up With Jedi Magic In Coming Star Wars Set -- And I'm Obsessed

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

Lego unveils a technology-packed Smart Brick at CES 2026

The Smart Brick has a 4.1mm ASIC chip inside of it that Lego says is smaller than a standard Lego stud. It runs something ...
CNET

Lego's Making Sensor-Studded Smart Bricks, Coming Soon to a Star Wars Set Near You

The bricks can recognize other bricks, activate effects, play music and a lot more. They're debuting in Star Wars Lego sets ...

Lego announces Smart Brick, the ‘most significant evolution’ in 50 years

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

Lego Fit A Whole-Ass Computer Inside A Single Brick To Make Star Wars Sounds

In the Star Wars sets launching with Smart Play in March, the Emperor minifig will play the Imperial March when you sit him on this throne. Ships can blast at each other with laser noises, and ...