Retailers leveraging AR to help consumers visualize cumbersome products like furniture in their home has become a popular application of the technology, which bridges physical and digital spaces via ...

A brand new $85 product from the popular budget retailer has caught the eye of shoppers — before it was even set to be released. The Kmart Expanding Chair is yet to be released by the popular budget ...

Shoppers are loving the new $40 must-have summer item from Kmart Australia - with one traveller calling it the 'cutest girly camping gear'. Maddy Bockett, an avid explorer from Sydney, spotted the ...

Kmart Australia has quietly launched a handful of luxe-look décor items that are guaranteed to make your home and office look far more expensive. The 'designer' pieces, which each cost less than $15, ...

The mirrored portable rechargeable lamp, $17, has left many keen to get their hands on one due to its retro design and ability to transform any space. The trend began where all good things do, on ...

Kmart Australia is serving web-based augmented reality (AR) ads programmatically as part of a new campaign aimed at local consumers, according to details shared with sister publication Mobile Marketer ...