Although self-improvement is hardly a new phenomenon, the suffix from this term, -maxxing, has taken on a life of its own.
The internet has spent years optimising everything. Productivity routines. Morning workouts. Even sleep. Now the same mindset is being applied to appearance, only with far more intensity. Welcome to ...
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Many of the behaviors involved in looksmaxxing are also symptoms of eating disorders. Tanya Constantine/Tetra images via Getty Images Punishing regimens of facial exercises. Intentional starvation.
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