In 2022, a shirt declaring the Cincinnati Bengals as Super Bowl XXIII champions — even though they lost to the San Francisco 49ers — was listed on eBay for $10,000. What happens to the losing ...

Before 1997, the NFL simply destroyed the losing team's apparel ... like a 1989 Cincinnati Bengals Super Bowl XXIII champion shirt that was listed on eBay for $10,000. The NFL's preparation ...

The NFL also plays a role, as they aim to prevent resellers and collectors from profiting off merchandise from the losing team. In 2022, a shirt claiming the Cincinnati Bengals as Super Bowl XXIII ...

ASSOCIATED PRESS That creates “waste,” according to nonprofit Good360, which for more than a decade has worked with the NFL to redistribute the unlucky merchandise of losing Super Bowl teams.

2025 The NFL has worked closely with nonprofit organization Good360 for a decade to help repurpose the losing Super Bowl team’s merchandise. The loser’s apparel is “closely guarded” while ...

The Super Bowl requires all kinds of preparation ... and it includes the apparel of losing teams from the conference championship games as well. That means Bengals and 49ers conference ...

Instead, Eagles fans and players were able to get their hands on merchandise celebrating their win at Super Bowl LIX. According to the Kansas City Star, the Chiefs gear is set to be shipped off ...

Eagles right tackle Lane Johnson took the Kansas City Chiefs Super Bowl LVII parade T-shirts personally and used them as fuel before Philadelphia's rematch in New Orleans. If the Eagles looked ...