*Macy’s has unveiled what many are calling a “racist” holiday ad that shows a black woman as a single mother, a gay black man and his white partner and BOTH white families are traditionally structured ...
Macy’s Media Network will launch a pilot with Amazon Retail Ads Service, enabling partners to purchase ads on its website through the Amazon Ads console and other APIs, according to a company ...
Amazon launched its third party ad service in January and Macy’s is the biggest brand yet to sign on. It’s also trying to grow a part of the business that’s immune to tariffs: selling ads on its ...
Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 14 hours 20 min ago By Garett Sloane - 16 hours 19 min ago By Ad Age Staff - 18 hours 6 min ago By Ad Age Staff - 18 ...
Forbes contributors publish independent expert analyses and insights. Kiri Masters covers trends in retail media and marketplaces. Macy’s isn’t wasting any time — or revenue opportunities — when it ...
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