Small or independent fashion brands need strong marketing plans and strategies in order to gain footing in a saturated industry. Marketing plans for fashion brands should have clearly defined ...

When you're running a clothing store, marketing is crucial to get customers in the door and keep them interested in your changing inventory. Because the clothing market can be volatile, effective ...

Opinions expressed by Entrepreneur contributors are their own. Fashion is one of the most cutthroat industries. Famous fashion brands compete not only with each other but with smaller and younger ...

Fashion labels marketing "genderless," "gender neutral" or "gender inclusive" clothing is championed by proponents as a groundbreaking movement that challenges the traditional gender stereotypes, but ...

Rihanna’s belly, Florence Pugh’s shorts and Cate Blanchett’s archival velvet brought new relevance to awards show dressing. Rihanna, pregnancy-style icon, in her first look of the ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Design by Madison Grosvenor. Buy this photo. At some point, we have to ask ourselves: Is liking ...