Insurance marketers are finding that artificial intelligence tools such as ChatGPT are making them more productive in their jobs. A panel of marketing professionals described their experiences using ...

When most people hear the words “like a good neighbor,” their mind immediately fills in the rest of the sentence with “State Farm is there.” State Farm has spent tens of billions of dollars on TV ...

Proof of Insurance, Coverage Analysis, and Post-Sale Marketing help dealers close more deals and unlock new revenue without disrupting the sales process The platform we’re bringing to NADA gives ...

Shopping for insurance isn’t typically considered a “fun” activity. Rather, it’s something that consumers purchase only when they need to. So, from a marketing perspective, insurance companies like ...

Kin Insurance is a direct-to-consumer insurance company focused on the $110 billion homeowners’ insurance market. Customers of the Chicago-based insurer receive a direct, frictionless experience ...