Ford is giving (most) new Mustang customers an opportunity to wrap their car with a clear matte film from the factory.

A car company launching a matte paint color from the factory isn't unprecidented, but it's still unusual. That's what Genesis has done in creating the launch edition for the redesigned G70. In doing ...

Ralph Hanson February 4, 2008 Comment Now! Matte paintjobs used to be the choice of weekend racers who’d touch up their cars after a bingle with anything they could get their hands on to protect it ...

Custom paint jobs decrease car value by 5-20% versus factory colors, with matte finishes requiring costly specialized maintenance that buyers avoid.

A Toyota Supra racking up $2.1 million at auction is not something that happens every day, even if we’re talking about the first production A90 Supra finished in an exclusive Phantom matte grey paint.

So you just squeaked in before the 2011 Frozen Gray M3 Coupe sold out, and now you're eagerly awaiting delivery. Then one day you find in your mailbox an agreement telling you just how fragile--and ...

A tour around the halls that make up the SEMA show confirms the growing popularity of the matte finish for car exteriors. So what's new now? Two things: 1. All the colors of the rainbow are fair game- ...

Remember the fuss everyone made over the original Audi TT at its launch in 1998? That seems like a lifetime ago now. Last year Audi sold just 987 TTs in the whole of the U.S., whereas Ford shifted ...

The Alfa MiTo is not a perfect car, but so many years after its debut we still struggle to think of any model that looks sexier in its class. Many have tried and come close, but the Italians know how ...

Automobile maniacs and automakers have locked horns over the years to generate the most reflective and eye catching paint textures possible. However, now-a-days to float in the recent market, many of ...

The two new Cadillac Blackwing sedans will be available to order a unique optional paint color called Dark Emerald Frost. This dark green paint has a matte/satin finish to it, which presents some ...