Entertainment marketing association Promax is expanding beyond television — and changing its name to reflect that evolution. As of Tuesday, Promax will now be known as the Global Entertainment ...

Former TV Academy prexy Jim Chabin has lured the Acad’s Suzanne Gutierrez to head up Promax & BDA’s corporate relations. Chabin, now CEO of Promax & BDA, has named Gutierrez exec VP of corporate ...

Marketing trade group Promax, which was formed by TV broadcasters in 1956, is rolling out changes aimed at making its member offerings and industry-facing identity more contemporary and comprehensive.

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. ProMax Systems sees demand for NDI support growing among its customers as the IP replacement for ...

Sony Entertainment Television bagged 19 trophies at the 2007 Promax IBDA India Awards for television promos Wednesday evening in Mumbai. News Corp.'s STAR India finished second with nine wins. By Nyay ...

Dubai, March 16, 2006 - Celebrating and rewarding the creative results of Arabia's broadcast marketers, Promax/BDA EMEA announced the winners in its second annual Promax/BDA Arabia Awards. Presented ...

NEW DELHI -- Sony Entertainment Television bagged 19 trophies at the 2007 Promax IBDA India Awards for television promos Wednesday evening in Mumbai. By Nyay Bhushan, The Associated Press NEW DELHI — ...

The Promax BDA Asia Awards 2006 have been dominated by TV channels this year, with Sony Entertainment Television and STAR India leading the tally. While SET bagged five Golds and 10 Silvers, STAR ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. At the 2011 NAB Show, PROMAX will launch the TV EXPLORER HD ATSC portable meter. The TV EXPLORER ...

Hunt is a marketer and strategist with over 40 years of experience in the media and entertainment industry, owner of Lee Hunt LLC and publisher and editor-in-chief of CMOintelligence. Mawer is a Bafta ...

Celebrating and rewarding the creative results of Arabia's broadcast marketers, Promax/BDA EMEA announced the winners in its second annual Promax/BDA Arabia Awards. Presented at the culmination of the ...