In your classic agency, the public relations (PR) and marketing teams operated in different spheres. Your PR team focused on media relations -- getting the names, identities and personalities of your ...

Leverage public relations to enhance your business's visibility, credibility, and competitive edge. Discover strategies for effective PR in your marketing plan.

The world is evolving with every passing second. The same methods brands used to grow their presence a few years back may not work. In the past, brands have relied heavily on public relations to ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Candice Georgiadis At ...

Are you looking for resources to help you understand and implement public relations strategies? Look no further! Our resources page provides the information and tools you need to create a successful ...

Editors are the guest-article gatekeepers at your audience's favorite online publications. If guest posting is part of your content marketing strategy, take a look at what they have to say ... Editors ...

Today’s business owners and public relations (PR) professionals must stay on top of all the marketing components that make up the current business world. There are myriad elements, including ...

Community Associates and Modern Press, widely known as CAMP Public Relations, proudly celebrates its six-year anniversary, marking a major milestone defined by consistent national recognition, ...

Advertising involves paying for space in publications or airtime, then using that opportunity to deliver a message directly to consumers. Public relations covers a wide range of tactics, usually ...

In his new role, Santillo will be responsible for directing the branding, advertising and marketing strategies for all divisions of the Hospital; and leading media and community relations efforts for ...