Starbucks is traditionally known for its green siren logo. Now, the corporation will also be known as the first United States coffee chain to allow customers to use their own personalized cups when ...

In May, Starbucks' new CEO, Laxman Narasimhan, said the company needed to slash the number of lid-and-cup combinations, which currently stands at a whopping 1,500. If you see your local baristas ...