Right now, YouTube marketing has become even more important with all the changes happening in the current digital landscape. What is also important is keeping up with trends and strategies to ensure ...

YouTube has introduced a new ad format that places ads right where something exciting happens in a video. These new types of ads are called “Peak Points” and use AI to identify the “peak” moments in a ...

Need to pause a YouTube video? Don't be surprised if an ad pops up. The Google-owned video sharing platform has widely rolled out "pause ads" ‒ static advertisements that appear on-screen when a video ...

YouTube is putting Google AI to use for advertisers, the company announced this morning with the introduction of a new advertising package called “Spotlight Moments.” The idea here is to leverage AI ...

Learn how Google Ads placement targeting works – what it is, where to find it, how to block the junky sites, and whether it’s worth testing.

YouTube marketing is growing increasingly sophisticated with the application of artificial intelligence (AI). Brands and marketers are finding new ways to use AI tools to improve the impact of their ...

Effective April 6, ads will no longer appear atop the videos you're watching on the desktop. Say goodbye to banner ads intruding on YouTube sessions. The platform is preparing to retire “overlay” ads, ...

A June 14 Instagram post (direct link, archive link) includes what appears to be a screenshot showing a YouTube video with a message on the screen. “Please maintain eye contact for the duration of the ...