AFAQS

Zee5 skips the stars and goes instead for “authentic storytelling”

Nimisha Pandey, chief content officer — Hindi originals, Zee5 on the preferences of audiences, Zee5’s content strategy, collaborating with creative partners, and more. Advertisment India’s video ...
Variety

ZEE5 Chief Amit Goenka Maps Global Expansion Strategy Around Multilingual Content Push: ‘You Will See a Different Experience Altogether’ (EXCLUSIVE)

ZEE5 is making a bold bet on its multilingual roots as the Indian streaming giant undergoes a major brand refresh and strategic pivot designed to capture the next wave of digital entertainment ...
AFAQS

ZEE5 unveils an OTT-first ‘Intelligence Monitor’

Entertainment platform ZEE5, will launch an industry-first fortnightly knowledge series ‘ZEE5 Intelligence Monitor’ to decrypt the latest and imminent consumption trends, consumer preferences and ...
Bollywood Hungama

Mrs. breaks viewership records on ZEE5 while breaking patriarchal stereotypes

Mrs. achieved ZEE5’s highest opening ever. It has clocked a cumulative of 400 million+ streaming minutes ever since its premiere. It is the best performing and highest grossing film on the platform, ...
Mint

ZEE5 sees traction from tier-two, three markets as regional content soars

NEW DELHI: ZEE5 is leveraging regional content as a key growth driver in India's competitive OTT landscape. The streaming platform, owned by Zee Entertainment Enterprises Ltd, estimates that 40% of ...
The Hollywood Reporter

Indian Streamer Zee5 Global Introduces 5 More Languages to Target International Audience

Indian Streamer Zee5 Global now provides over 100,000 hours of on-demand content in 17 languages. By Karen Chu Building on the rapid growth of the Zee Entertainment’s OTT service Zee5 in India — which ...