iProspect is best known for its heritage in search marketing. But the Dentsu Aegis-owned digital performance agency, which first opened its doors in 1996, is changing with the times. Today, content is ...
Prospect has been appointed agency of record for Gargash Auto following a competitive pitch, marking a new phase in the ...
On the occassion of the 2014 Creativity Festival in Cannes, I caught up with the Global President of iProspect Ben Wood on his perspective of the changing search agency landscape and how his agency is ...
Dentsu-owned performance agency iProspect said Wednesday it has acquired independent performance agency MuteSix. Terms of the deal, first reported by The Wall Street Journal, were not disclosed.
iProspect appears to be on a winning streak. Just months before its parent company Dentsu Aegis Network acquired a majority equity stake in Merkle, the search performance marketing agency hired a ...
Dentsu is merging iProspect and Vizeum to create a new global media agency under the iProspect banner. The merged entity will have 8,000 staffers across 93 markets. According to Dentsu, the ...
iProspect has promoted national digital performance lead Bonnie Dodemaide to head of digital, responsible for driving the agency’s digital product, innovation, and leadership. Dodemaide has been with ...
NEW YORK--(BUSINESS WIRE)--Today, Dentsu Aegis Network announced the acquisition of Leapfrog Online (“Leapfrog”), a US-based performance marketing solutions company. Leapfrog will become part of ...
In a process spanning nine months, the renewed brand expands the agency's positioning as a consultative and strategic leader in order to deliver fully integrated digital marketing programmes. It has ...
BOSTON, Oct. 17, 2018 /PRNewswire/ -- iProspect, a leading global digital performance agency, announced today the appointment of Adam Kasper as Executive Vice President, Managing Director. Effective ...
iProspect today announced that results from a recent survey indicate that 56.7 percent of Internet users use the same search engine or directory when they are looking for information, and another 30.5 ...
Dentsu Aegis Network's mobile advertising agency Fetch is being folded into digital agency iProspect. Fetch primarily runs ad campaigns for marketers that are looking to drive app downloads and ...