New York Knicks guard Jalen Brunson and Natalia Bryant, the eldest daughter of late Los Angeles Lakers legend Kobe Bryant, star in Nike's new commercial featuring the Kobe 3 Protro.

A key feature of the new Nike Kobe 3 Protro is diamond shapes on the upper and outsole in honor of Natalia, whose middle name is Diamanté.

Nike’s newest ad campaign quickly became a hit, thanks to a powerful pairing of Jalen Brunson and Natalia Bryant.