ArabyAds and LG Ad Solutions expands partnership to bring targeted CTV advertising to Turkey in partnership with TVekstra.
AppsFlyer's Sue Azari on how to reach engaged customers, ensure time-sensitive campaigns, maximise value during Ramadan and ...
In line with the rebrand, ES Sport has introduced new services including sponsorships, brand partnerships and flagship events ...
Adidas' footwear designs were inspired by fan-favourite Fortnite characters and in-game objects with playful features and ...
Pin&Notch will offers brands in a Qatar research and intelligence, strategic communications, data-driven PR, corporate ...
Ogilvy One and AI-powered digital experiences & infrastructure software provider Progress partner to make digital experiences ...
Publicis Sapient will support the ongoing digital transformation strategy of Manchester City, helping the club enhance its ...
"Data science and AI are critical in delivering hyper-targeted experiences across multiple channels," says Kinesso's Karthik ...
A new report offers insights into esports awareness, viewership habits, platform preferences and demographic changes across ...
"Agility is key in our fast-paced industry, and we must leverage our human expertise – our ability to think critically," says ...
Advertisers and publishers are facing the consequences of browser-based tracking limitations, says Admitad's Anna Gildrim.
By integrating the Sparks & Honey network, Omnicom Media Group broadens its capabilities within cultural intelligence and ...