Add Yahoo as a preferred source to see more of our stories on Google. Famous brand name foods - Noderog/Getty Images When you're standing in the grocery store looking at an array of oat cereal, you'll ...

Brand names often come with higher prices, but not always better quality. In many cases, you’re paying for packaging, ...

Regardless of where you live in the U.S., chances are you stand in the grocery aisle, price-comparing generic items to name brand ones. You’re not alone, either. Private-label brand sales increased by ...

Don't let sleek packaging fool you. These common budget products offer the exact same performance as the premium brands.

Big brands make most store-brand groceries in the same factories. Here's where to save — and which to skip.

A box of name-brand cereal may not seem like an especially luxurious purchase, but when you're trying to buy enough for a hungry family of four, the cost can add up. Luckily, Walmart offers generic ...

It's easy to think we're getting a great deal when we purchase generic no-name items instead of brand-name ones, but it's also easy to forget that can come at the expense of quality and even your ...

What do you associate with the word “generic?” Do the words “inferior” or “tastes like cardboard” come to mind? Or do you, like many people, associate name brands with people who are well-to-do, while ...

Add Yahoo as a preferred source to see more of our stories on Google. I did a taste test of five brand-name cereals and their cheaper generic alternatives from Walmart. I preferred the brand-name ...