Baskin-Robbins is known for its ice cream, but did you know there’s a hidden message in its logo? “The ‘BR’ in the Baskin-Robbins logo has a—not very well—hidden ‘31’ in it,” says Jaclyn Hesse, ...

The exterior of a Chili's restaurant showing the logo - Kevin Carter/Getty Images An effective logo identifies a restaurant's brand in a way that's easy to recognize; think McDonald's golden arches, ...

Explore the history, hidden symbols, and stories behind famous car badges in this video. Discover the meanings behind the Chevy bowtie, Ferrari horse, and Toyota’s “sombrero.” Learn why brands like ...

Sports logos are designed to be recognizable at a glance, but many include details that fans overlook for years. Designers often hide letters, shapes, or symbols that connect to a team’s name, city, ...

There are many aspects of a car that automakers put a lot of thought into. For instance, it's clear that a lot of time, money, and other resources have been poured into the development of electric ...