LVMH, the parent of Sephora, Louis Vuitton ... projects and product placement across TV, film and audio, per FT. The big picture: Luxury brands have long benefitted from ties to celebrities ...

Pietro Beccari, who joined Louis Vuitton as chief executive from Dior in 2023, says the tie-up with F1 is a ... joining fragrances and sneakers as products to entice entry-level shoppers.

All products are independently selected ... Related: Stray Kids' I.N Cosigns Big Red Ties as the Next Major Trend Of course, Felix repped Louis Vuitton beyond the bag. He also wore a thin black ...

Louis Vuitton chief on F1 tie-up: ‘Sport is part of the culture, the life of young people’ on facebook (opens in a new window) Louis Vuitton chief on F1 tie-up: ‘Sport is part of the culture ...