Travel well in Sweden with these essential 'know before you go' tips! They'll help you understand what to expect, how to ...

The trademark protection seems to have support among Swedes. A recent Visit Sweden survey shows that 35 percent agree that their city or country should be able to trademark their name.

Stockholm makes a strong case for being Scandinavia's most exciting city, and the following list of things to know before visiting should set you up for a successful trip with a mix of practical ...

Visit Sweden said it intends to protect the country's identity and prevent travel mix-ups by trademarking its name.

Spellbound by Sweden is an audio story experience that takes on a fully-immersive form when listeners are in the Swedish forest. Photo Credit: Johan Wennerstrom/Visit Sweden Felicity Long During ...

As popular travel spots see their summers transformed by climate change, vacationers are searching for cooler destinations.

A recent survey from Visit Sweden found that 50% of respondents couldn't decipher the differences between the two cultures.