Product demos may seem like a surefire way to win over prospects, but overreliance on them can stall sales cycles. Today’s ...

A growing wave of attacks on SaaS CRM platforms is overwhelming outdated cybersecurity defenses. AppOmni’s Zero Trust Bridge ...

Studies show that marketers are cautiously investing in generative AI (GenAI) to enhance their marketing technology (martech) stacks. However, a gap between investment and understanding continues to ...

AI tools powered by high-quality data are transforming CRM into a revenue-driving engine. When marketing, sales, and service align, real ROI follows. The challenge is to provide timely and relevant ...

Agentic AI’s potential for improving customer satisfaction and streamlining workflows is bolstering its appeal in customer service circles and fueling what could be a US$47.1 billion market by 2030, ...

Many companies are investing heavily in flashy customer experience (CX) technology, yet customers still aren’t seeing the meaningful improvements they expect. Why? Businesses are falling into the over ...

Artificial intelligence is poised to become a key player in helping businesses fix their broken forecasting efforts. According to current research, 81% of more than 2,000 business leaders at privately ...

Dealing with supply chain breakdowns and product delivery logistics is a worsening problem, especially for e-commerce retailers. But physical store merchants are also heavily impacted. Solving the ...

Despite increased spending by many businesses, 2025 looks like a lackluster year for customer experience (CX) quality, according to Forrester Research. “For most brands, 2025 will be another year of ...

What do you do when your outdated digital sales platform is costing you lost sales? Don’t assume replacing outdated tools is your only option. Pinnacle Textile customers were forced to use phone-only ...

Many companies adopt artificial intelligence tools only to find the traditional go-to-market (GTM) model collapsing. Sales and marketing leaders are overwhelmed by fragmented tools, processes, and ...

Remember when marketing budgets seemed endless and generating leads came easier? Those days might seem distant as resources shrink and sales targets escalate. Yet, budget cuts can offer your team a ...