The article discusses how human informed artificial intelligence is changing advertising copytesting for the better. Peter ...

Adsterra, a global advertising network, took a groundbreaking step by launching World AdTech Day — the first-ever dedicated celebration for ...

The end of the earnings season is always a good time to take a step back and see who shined (and who not so much). Let’s take ...

At Spotter’s creator upfront event, YouTubers pitched themselves not just as influencers, but as full-fledged content ...

Mahesh is also the former president and CEO of the US Green Building Council (USGBC), and played a significant role in ...

AppLovin has outperformed competitors like Unity and large tech firms by capturing significant market share in the mobile app ...

An Adalytics report released Friday details numerous instances of brands serving ads to known bots, despite using pre-bid bot ...

Saurabh Mittal is a data scientist with a specialization in advertisement technology. He is particularly proficient at ...

Explore 50+ statistics on casino marketing and gambling ads in 2025. Discover spending trends, social media impact, and ...

Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.

On one hand the phasing out of third-party cookies means it must leverage new approaches to gaining user insights. But on the ...

Tech and music promotions shop Into-it’s alternative to programmatic advertising launches with publishers including the Guardian and Independent.