An Adalytics report released Friday details numerous instances of brands serving ads to known bots, despite using pre-bid bot ...

The biggest cloud tech companies, including and especially Amazon Web Services, Snowflake, Databricks and, of course, the ...

As consumers delegate more tasks to AI -- like shopping, research and decision-making -- AI itself is becoming the consumer.

As ad tech continues to evolve, advertisers, publishers, and technology providers are navigating new challenges and opportunities in 2025. But beyond the noise of industry buzzwords and shifting ...

I recently wrote about my experience using Adblock Plus, the browser add-on that stops ads from appearing on any web page, and noted that an obvious part of its appeal is that web pages load ...

Behold, the medium rectangle ad banner (also known as a mid-page unit, or MREC), a wondrous 300x250 pixel digital canvas that has captivated and charmed audiences for years! A rectangular gem; not too ...

The two San Francisco-based food delivery tech companies made separate announcements on Tuesday, touting their advertising prowess and growing reach in the omnichannel grocery sector. Shutterstock ...

On one hand the phasing out of third-party cookies means it must leverage new approaches to gaining user insights. But on the ...