On March 9, 1959, the first Barbie doll was introduced at the American Toy Fair in New York City, becoming the first ...

Barbie was a huge success thanks to the vision and talents of people like Margot Robbie and Greta Gerwig, and it could point ...

These toys got parents and kids talking following the International Toy Fair, held in February 1995 in New York City.

Mattel revealed a new line of fully customizable Barbie dolls at this year’s Toy Fair. Retailing for $100, the Barbie Basics: ...

The nine stores are located in six states across the South. They are the first of four waves of soft openings that are ...

While it's only a coincidence Women's History Month and Barbie's birthday coincide, it's true that Barbie has influenced ...

According to CEO Ynon Kreiz, who spoke at an investment conference on Thursday, this transition comes at a time when Mattel, ...

Barbie also released a doll in the same musical set that honors Alicia Key's producer and engineer, Ann Mincieli.

Barbie dolls may have changed dramatically over the decades but there’s little doubt they were at their most extravagent 40 ...

An iconic doll is celebrating International Women's Month by honoring powerful female friendships with one-of-a-kind toys, ...