Sephora started as a perfume shop in France and grew into a giant beauty chain over its 55-year history. Here's how Sephora ...

Make Mother's Day 2025 a special one with the gift of beauty. Fragrance and skincare make great gifts because they last a lot ...

Andrea Elliott spoke on March 6 about her book “Invisible Child: Poverty, Survival & Hope in an American City.” ...

Patrick Foley, resident makeup artist at Neiman Marcus Beverly Hills, tells PEOPLE about creating his second shade with ...

The Ultimate Expression of Individuality " article on our blog page. Stay informed with expert tips and insights from Pairfum ...

Whether you’re looking for an everyday scent or just want a more affordable alternative to your favorite luxury perfume, this is a must-try.

Vogue explores the most viral scents of the 2000s and how the fragrance industry has evolved over the last 25 years.

Ranked one of the best oud scents on the market by Tomlinson and our beauty editors, this fragrance is a staple for any perfume lover. Its unisex, wood and amber profile makes it easy to wear alone or ...

After hearing Tamkin’s review of the CashSoft Cardigan, I reached out to a Gap brand representative to test a sample. They told me that the CashSoft knit is a proprietary fabric that offers the ...

Sampling Innovations introduces Smart Sampling, an innovative platform that changes the way cosmetic and fragrance brands interact with their consumers through samples. Aimed at improving user ...