The NBA's ongoing exploration of expanding its role in European basketball will continue this week at the league's Board of Governors meeting in New York, as Commissioner Adam Silver said earlier this year would be the case.

This week, when the NBA's board of governors meets in New York, team owners will discuss a proposal to launch a new basketball league in Europe, according to Sportico. In January, NBA commissioner Adam Silver told reporters in Paris that it was looking into the endeavor and would update its owners in March.

The NBA reportedly believes up to $3 billion could be generated by basketball in European markets and the Middle East.