A host of soccer players and managers have either been to the Super Bowl or starred in one of its adverts. Here's what ...

Danone’s digital-first Super Bowl approach helps brands like Oikos and STōK Cold Brew Coffee tap into health and viewing ...

Are Liverpool really in a quadruple hunt? Plus: We go inside Birmingham's U.S. revolution, FM25 is canned, Neymar still king.

The Super Bowl doesn't seem like the first place one might think of finding West Point products. But one will claim the ...

Wrexham stars, including Ollie Palmer and Steven Fletcher, have been taking on the NFL ball-spin challenge ahead of Super Bowl LIX.

Firms pay millions to run a 30-second commercial during the Super Bowl. Why are ads shown in soccer's equivalent games less ...

The NFL will remove the words "End Racism" from the end zones at Caesars Superdome in New Orleans ahead of the Super Bowl.

Veteran advertisers are using tried-and-true tactics like celebrity cameos, humor and cute animals to win over watchers, ...

NBC News’ Sam Brock reports on how parlay betting is taking off, keeping the betting sites afloat, and making sure your Super ...

Shohei Ohtani's onetime interpreter was sentenced to nearly five years in prison for stealing millions of dollars from the ...

A frenzied mix of silliness and celebrities is hitting the airwaves and the internet, and that means one thing: it is Super ...