Two trails in the northern Lower Peninsula are recipients of the 2025 Pure Michigan Trail designation, an annual recognition that spotlights some of the state’s best trail experiences. The Betsie ...

Manistee County Tourism Authority's Origins Walk project wins the Pure Award at the 2025 Pure Michigan Governor’s Conference ...

The kickoff to Pure Michigan golf season is here and there are plenty of opportunities to hit the links in northern Michigan.

Two trails in the northern Lower Peninsula are recipients of the 2025 Pure Michigan Trail designation, an annual recognition that spotlights some of the state’s best trail experiences. The Betsie ...

The Betsie Valley Trail and Chain of Lakes Water Trail have been named the 2025 Pure Michigan Trail recipients, highlighting top outdoor experiences in Michigan.

That’s the message of “Slow Travel” that Pure Michigan, our state’s tourism arm, is talking up for 2025. Slow Travel is all about being able to get comfortable in a town, a region - or just your ...

Isle Royale National Park, a remote island in Lake Superior, will reopen for the season April 16, 2025. Why they are adding rules for food, waste.

The Michigan men's basketball team wasn't successful in clinching a spot in the Elite Eight, falling to Auburn Friday night in Sweet 16. The No. 5 seed Wolverines (27-9) lost 65-78 to No. 1 seed ...

Michigan's natural wonders provide underrated outdoor exploration opportunities. California's national parks are known for their beauty, but "Pure Michigan" offers plenty of outdoor opportunities ...

The UNC basketball coaches have been in contact with a floor general who should be familiar to the Tar Heels. With the ...

Isle Royale National Park, a remote island in northwestern Lake Superior, will reopen for the season April 16, 2025. Here's what to know.

"It's really about what we can do as people to help the place we love, which is Pure Michigan." When the 96-calorie beer is purchased at a partner store or poured at Saugatuck Brewing Company's ...