Australia Day 2025 honours for media industry figures
The 2025 Australia Day honours list features media industry figures with awards made under the Order of Australia. Among them ...
Howatson+Company takes Myer creative and production accounts
Australian department store Myer has appointed Howatson+Company lead creative and production agency following a market evaluation. This marks the conclusion of partnerships with incumbents Clemenger ...
Uber Eats and Paw Patrol’s back-to-school brekkies
Uber Eats and PAW Patrol have launched a back-to-school campaign and new grocery offering via Special PR and retail media ...
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Tooheys on a mission to get pubs rocking again
Australian beer brand Tooheys is bringing back pubs and pub rock culture with ‘Tooheys on Tour’, a program aimed at celebrating pubs and live music. ‘Tooheys on Tour’ is focused on ...
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MMM should never be Google Analytics 2.0 … and that’s a good thing
The world of digital marketing is doing the one thing that it’s reliably done since it’s inception … change. Most recently, changes are resulting from increasing consumer consciousness of ...
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Wonder Works Digital launches
Andrew Ritchie, formerly of Publicis Groupe, has launched Wonder Works Digital, a full-service customer experience and digital marketing agency. Ritchie brings more two decades of digital ...
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Trends shaping the retail media market
The global retail media market will grow 15.4% to $179.5 billion in 2025, according to a new report by Coresight Research sponsored by Criteo, Retail 2025:10 Trends Shaping the Retail Media Market.
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Pitch Wrap - Maccas adds Wieden+Kennedy, Westpac pitch restarts, Mediabrands wins two, Max shortlist
American advertising agency Wieden+Kennedy has been added to McDonald's Australia's roster as an additional creative agency partner, AdNews can reveal. Wieden+Kennedy has confirmed plans to ...