Platinum Egoiste, 3.4 ounce: available at Ulta Beauty and Sephora Our take: Not to be confused with the Chanel cologne Egoiste, Platinum Egoiste has a sweet, woodsy smell that features lavender ...

Chanel`s new Egoiste men`s fragrance is doing just dandy, with even women warming up to the scent. Not since its famed No. 5 women`s fragrance was launched in 1921 has Chanel mounted so much ...