Michigan and Ohio State are two of college football's most recognizable brands, built on decades of winning, iconic coaches and their uniforms. They are easily identifiable by their helmets -- not ...

If you've watched any Ohio State football games, you've probably noticed the players' uniforms, especially their gray, sticker-filled helmets. But what is on those stickers? And what do they mean?

"Do a good job and get a sticker," another critic penned. Not all feedback is negative, however. An Ohio State supporter defended the Buckeyes’s implementation of the system, stating ...