Italian luxury house Versace has named its successor to Donatella Versace, who is stepping down as chief creative officer, a role that she has held since 1997.

It’s the end of an era at the House of Medusa—and the start of a new one. On Thursday, Versace announced that Donatella Versace, the pure embodiment of the brand’s va-va-voom glamor, is stepping down as creative director after nearly three decades.

Following 27 years at the helm of the house her brothers Gianni and Santo founded in 1978, the iconic designer will now take on the new role of chief brand ambassador.