The jam has been called “runny” — the As Ever description says it’s supposed to be (it’s a “fluid texture so it can be drizzled, spread, poured”) — and that was a complaint in our Yahoo kitchen taste test, but it went beyond that.

Meghan Markle this year launched her brand called As Ever - and the combination of tea bags, preserves and cookie mixes has been met with a mixed reception so far

Meghan Markle unveiled her debut collection of As Ever products, including her highly anticipated jam, on Wednesday, April 2