Vim’s latest campaign, Equal Vows, takes a fresh look at household equality with film couple Rajkummar Rao and Patralekha Paul Rao. Tackling the age-old divide in domestic chores, the campaign ...

The ad by MullenLowe Lintas sheds light on the importance of sharing household responsibility by leveraging the cultural ...

Created by MullenLowe Lintas, the campaign promotes chore neutrality by leveraging the cultural significance of wedding vows ...

Aishwarya's career has been on a roll ever since she starred in Ghum Hai Kisikey Pyaar Meiin and she has bagged several hit ...

Bollywood couple Rajkummar Rao and Patralekha Paul Rao have joined hands with Vim to share the social message of equality at home. With their recent campaign, they encourage couples to pledge for an # ...

Vijay Deverakonda and his mother took a holy dip in the Sangam River to seek blessings. The Arjun Reddy star was spotted at ...

Actor Vijay Deverakonda was spotted leaving the city yesterday to visit Prayagraj for the Mahakumbh, and now a picture of the ...

Bollywood star Rajkumar Rao & wife Patralekha take a sacred dip at Maha Kumbh 2025 in Prayagraj! From Kajol's sister Tanisha ...

From what is understood, the campaign’s ad film portrays a young couple, Isha and Nimit, who host Rajkummar and Patralekha ...

Bollywood actor Rajkummar Rao, who had a great run at the box-office in 2024, has congratulated Jeet Adani, the son of Indian bi ...

Ram Charan's wife Upasana Kamineni heads to Mahakumbh 2025. The entrepreneur even shared a photo on Instagram posing with her ...

Actors Rajkummar Rao and Patralekhaa attended the holy festival and participated in the Sangam Snaan in Prayagraj with Ira ...