Prada’s latest fragrance, Paradoxe Virtual Flower, combines jasmine with AI-driven innovation to create a floral scent like no other.

The best perfume is like a killer outfit: it makes you feel confident. But finding the right scent can be tricky. Perfume ...

These Zara perfume dupes are incredible stand-ins for the most popular luxury perfumes; from Baccarat Rouge 540 to Byredo Gypsy Water and Le Labo Santal 33.